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Thursday, October 15, 2026 · Phoenix, AZ

Tesla Set to Unveil Long-Delayed Next-Generation Roadster

A Tesla Roadster

Tesla planned to unveil its redesigned Roadster on Thursday, nearly nine years after it first showed a next-generation version of the electric sports car.

The company revealed a prototype in 2017 and once said deliveries would start in 2020. That timeline slipped repeatedly. Reservations are still $50,000 each; the roughly $200,000 price has not been formally updated in recent disclosures.

The Roadster is meant to showcase extreme acceleration and range as Tesla fights competition in premium EVs and tries to keep enthusiast attention alongside its volume Model 3 and Y sales.

Sources: Reuters via Devdiscourse. Thee Arizona Times uses AI-assisted reporting reviewed against the sources listed.

Photo: Brian Snelson / CC BY-SA 2.0 via Wikimedia Commons.

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